Friday, July 22, 2005

test test...


Hello there

Just to test out the image option on this blog I've included a billboard image taken from Queen St in Auckland featuring the latest Telecom advert campaign designed to capture the child (not even youth) market. Here child's play becomes the training ground for the future workforce. Tsk Tsk Telecom.

Jo

4 Comments:

At 1:40 PM, Blogger Luke said...

And clearly the advert is set in a greasy spoon cafe, thus enticing impressionable young minds to consume large quantities of fried food. What on earth are we doing to this nation's children?

 
At 9:45 PM, Blogger Rebecca_emma said...

I don't know about capturing just the childrens market.
I mean, goodness gracious me that eddie kid "im a pretty fast bussnism" is rather persuaisively(sp) cute. As is the little blonde girl that asks "so, are you coming with us?" Yes, okay, whatever you say little blonde girl, just don't cry or anything please...

 
At 9:16 PM, Blogger Andrew R. said...

I think the death of the Teddy Bear or any other old-fashioned non-technical toy is imminent if Telecom aim at such a young market. Children of that age will be perhaps mentally faster than people born in my generation (1985/1986) and more used to using and handling digital media. Perhaps no one will have a childhood in the future and instead everything in a person's life will be stored on a Telecom phone??? :-)

 
At 3:54 PM, Blogger mags said...

I noticed that telecom sponsored the recent film festival. The image on the cover of the catalogue of films was really interesting. It depicted a group of kids standing on a wild canturbury like landscape - and each kid held somthing which I think purposefully was not supposed to be identifiable, they kind of looked like mirrors, reflecting light and maybe making the connection between reflection of light like beams of communication - and so commenting on mobile phone communication etc etc. But it was clear that they had tried to make it dramatic and arty - and had not made it clear that what the kids held were mobile phones. sneaky sneaky telecom.

 

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