Friday, October 21, 2005

Advertsing and the Internet

Are we as consumers being constantly exploited? If you owned a major corporation, like Coca-Cola Co., how much money would you pay to know where on the internet people were going and what interested them? Or, what people spend their money on?
To some companies marketing products, this information is near invaluable. It is used to advertise the product in such a way that no only is it seen by the most people but it appears to be more attractive. A good cyber example are the advertisements on the sides of the google search page or the yahoo. Credit card companies sell the information of how much money is spent where including what general demographic spends it. The biggest problem is, is this information private? Do you want companies to bombard you on every aspect of the internet and for all of your information to be freely handed out without your consent?

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